Business Challenge
It’s a constant challenge to classify which of our existing deposit, auto loan, and credit card customers would be ideal candidates for our mortgage and home equity line products. We need a way to append vital homeowner and mortgage information to our customer database so we can mine for cross-sell opportunities.
Solution
CoreLogic’s Custom Match & Append service fulfills multiple marketing business needs to improve your customer retention & cross-sell initiatives. By utilizing our flexible custom match & append service, we can advise which of your existing customer relationships are qualified for your mortgage and home equity products.
Product Highlights
- Use analytics to model and score your list to identify customers likely to make mortgage transactions
- Increase per-customer revenue and strengthen their loyalty by cross-selling
- Evaluate what types of programs are being offered to your customer base
Custom Match & Append is delivered to fit your business needs
- Custom integration with your marketing database through an XML based, web service
- Custom file fulfillment through a specific file transfer protocol (FTP)
- Or, we can attach the data to an Excel file
Discover Custom Match & Append.
USE THE LOGIC. First American CoreLogic
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or call 877-30-LOGIC.